Pregnancy Info

The Company Pregnancy-info.net is one of the leading web portals related to maternity, pregnancy and birth, dedicated to helping visitors find information regarding pregnancy, infertility, and babies. The website is an invaluable resource that caters to over 1,000,000 people per month and offers a unique perspective and interaction that many other “big-brand” portals do not.

The Challenge Rankings were starting to slip for targeted keywords due to algorithm changes, fierce competition and other technical issues that needed to be addressed. Visitation had fallen by almost 50% from 28,000 visitors a day to 15,000.

The MatrixMT Solution

• Plan: A thorough analysis of on-page and off-page indicators were performed in order to identify the issues causing the decrease in traffic.
• Create: On-page optimization consulting was implemented upon underlying structural issues within the site which helped indexing and proper conveyance of each page’s true focus to the search engines.
• Market: MatrixMT submitted Pregnancy-info.net into popular, trusted, and well managed directories (such as dmoz.org, Yahoo!’s directory, and MSN's bCentral), to boost visitation and rankings.
• Market: A major linking development campaign was launched to acquire a large amount of relevant and high-quality links that were necessary to compete with multi-million dollar competitor brands in the search results, as well as drive targeted traffic.

The MatrixMT Advantage

• 100% Visitation increase: Traffic increased over 100% to 30,000-35,000 visitors per day.
• Top 10 Rankings: The site achieved Top 10 rankings for incredibly competitive terms, some having nearly 100,000,000 results returned Google, Yahoo! and MSN.

• Plan
• Create
• Market
• Grow

Phone Num. (858) 346-1430 ext. 11
Fax Line (858) 964-3783